Your 9AM report
It's 9am on a Tuesday after a holiday weekend.
What numbers are you reviewing to plug yourself back into your business?
(If you ever unplugged at all that is...)
If your answer is, "None," here are some ideas for where to start:
A dashboard that shows how you're tracking towards this quarter's goals
A round-up of your monthly performance against your 5-10 Hero Metrics
A monthly summary of your sales trends that shows how August compared to the past few months, last year this month, and how you're projecting to do for Q4
Conversion and subscriber rates for your last few campaigns
How does your company's Financial Model predict you'll do in Q4 based on updated inputs from Q1-Q3?
Your Cash Report that reveals your current balances plus your projected balances for the next 4 months
Importantly, what's not on here?
Your Financial Statements.
Why?
With only one business day in September so far, your accounting team likely hasn't closed the books for August yet. So, you likely won't have that data until later this week or next.
These reports might reveal how well you're doing against Revenue Targets, Expense Budgets, or Months to Live (if you've set them up correctly). But they aren't nearly as helpful as my other suggestions for figuring out where you should focus your CEO attention this week.
What's YOUR 9am report?
Is it actually making you a better CEO?
